I'm Robert Daniel Nagy – a Creative Director and Designer with more than a decade of experience in making strategy come to life through design.
I believe in a cross disciplinary and strategic approach to design and have helped visionary and brave companies and brands create coherent analog, digital and physical experiences.
My award-winning portfolio has been recognized by the likes of D&AD, Cannes Lions, Clio Awards, Creative Circle, Danish Design Award, Eurobest and German Design Award.
I'M CURRENTLY PARTNER AT
YEAR 2019 → TODAY
ROLE PARTNER + CREATIVE DIRECTOR
At IDna Group we believe that a companys identity is their only true competible advantage. Everything else can be copied. This philosphy combined with a strong strategic approach to design makes IDna Group different than your typical design studio.
BEFORE JOINING IDNA I CO-FOUNDED
YEAR 2014 → TODAY
ROLE PARTNER + CO-FOUNDER
HEAVY™ was a multidisciplinary brand & design studio. We helped organisations launch, evolve or reboot their brand for the age of New Media. All work was tailored to enhance and strengthen our clients businesses across all touchpoints.
In September 2019 HEAVY™ joined forces with IDna Group.
MY MOST RECENT DESIGN PROJECT IS THE REBRAND OF
YEAR 2020
ROLE CREATIVE DIRECTION & DESIGN LEAD
The brand identity for the European Handball Federation (EHF) rejuvenates the entire organization and all underlying tournaments. The new identity is designed to unify handball as a brand across digital and analog touch points. We designed everything from analog and digital experiences, on-screen graphics to messaging and merchandise. The identity is a flexible system that enables EHF to empower the individuality of each tournament while still uniting handball as a brand. My role on this project was Creative Director and Lead Designer at IDna Group.
THE PROJECT I'M MOST PROUD OF IS
YEAR 2015
ROLE CREATIVE DIRECTION & DESIGN LEAD
NOMINATED FOR
EUROPEAN MUSEUM OF THE YEAR
AS A SIDE HUSTLE I CO-FOUNDED
YEAR 2015 → TODAY
ROLE CDO + CO-FOUNDER
Haxi is an idea of sharing transportation. The brand was built with a clear strategic vision in mind. This vision laid the foundation for a bold and eye-catching brand identity that helped Haxi become one of Europes most well known ridesharing start-ups. Oh yeah, we also won a ton of lawsuits in Norway which is helped us break into the mainstream media.
In January 2020 more than 1.000.000 rides have been shared on the platform.
MY MOST AWARD-WINNING WORK IS
YEAR 2013
ROLE CREATIVE DIRECTION & DESIGN LEAD
AWARDS
CANNES LIONS
CLIO AWARDS
CREATIVE CIRCLE AWARD
Truth 365 is a book for designed for The Coca Cola Company to engage the their advertising resistant young target group with the Sprite brand. The book was part of a bigger campaign and was placed in flagship youth stores all around Europe. The book was anything but ordinary: Each spread served as an interactive gateway and invited the youth to explore a huge online universe of engaging content on their own terms.
THE PROJECT I'M MOST KNOWN FOR IS
YEAR 2009→ 2011
ROLE DESIGN LEAD
AWARDS
D&AD
DANISH DESIGN AWARD
EUROBEST
CLIO AWARDS
CREATIVE CIRCLE AWARD
GERMAN DESIGN AWARD
Theatre REPUBLIQUE was created as the opposition to the classical Royal Danish Theater in Copenhagen. We designed the visual identity to capture this rebellious spirit. The identity was an eye-catching and took ownership of an iconic visual language that looked like nothing else on the Copenhagen cultural scene.
Even though the theatre is no more, the posters are still wildly popular and are today a part of the permanent exhibition at the Danish Design Museum in Copenhagen.
Designed as part of the design team at Scandinavian DesignLab.
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